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Mobile Innovation for HCP Engagement

The Premier Marketing Forum Offering Proven Mobile Strategies for Increased Prescriber Engagement and Brand Awareness

August 8-9, 2012
  • New Brunswick, New Jersey

Available for $298.00

HCPs Have Gone Mobile. Have You?

For prescribers, the point of access for medical information has shifted from the PC to the mobile device, seemingly overnight. With smart phones outselling PCs and online browsing via mobile devices expected to increase, it’s no surprise that the majority of prescribers are using their smart phones to access work-related content throughout the day.  CBI’s premier conference offers the opportunity to drill down to the core of mobile technology and marketing programs in the life sciences industry today. Share best practices across industry on leveraging advances in technology for better connections with prescribers.

Join industry innovators, mobile mavens and the execs who have “been there and done that” in the world of mobile:

  • Mobile Marketing 101 – Building Customer Relationships in the Digital Age
  • Dive Deep into HCP Usage of Mobile – Stats, Trends and Insights into the Future
  • Reformatting Medical Information for Mobile Platforms
  • Optimizing Mobile Websites – When, Why and How
  • Prescribers Panel – What Does Mobile Mean to You?
  • Establish a Mobile Platform for an Integrated Multi-Channel Experience