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2012 Life Sciences CRM Forum

Evolving Sales Models • SaaS Deployment • Multi-Channel Marketing • Customer Engagement

December 11-12, 2012
  • Philadelphia, Pennsylvania

Available for $298.00

Leverage CRM for Improved Sales and Marketing Activities in the Digital Age

The evolution in how today’s information is collected, stored and communicated to end users has merited a shift in the “one size fits all” theory for CRM systems across the life sciences industry.  The 2012 Life Sciences CRM Forum offers an exclusive networking opportunity for professionals involved in CRM to exchange solutions to industry’s most pressing challenges.  Learn from seasoned executives about cloud-based CRM systems, CRM-enabled mobile devices, the changing commercial model and CRM deployment on a global scale.

Hear real-world examples and proven strategies for taking CRM to the next level:

  • Customer Data and CRM Capabilities in International Markets
  • The Role of CRM Systems in Driving Decision Making in a Multi-Chanel Marketing Environment
  • Implementation and Adoption of CRM-Enabled iPads to the Sales Force
  • Leverage Data from the Cloud for More Informed Sales and Marketing Decisions
  • Align CRM with the Evolving Bio/Pharma Commercial Model