Skip navigation
Agenda

Evolving Considerations for Innovative Promotional Programs

February 7-8, 2018
  • Philadelphia, PA

Agenda

Want more agenda details? Download the brochure.

DAY ONE Wednesday, February 7, 2018

7:30

Conference Registration and Continental Breakfast

8:30

Chairperson’s Opening Remarks

Jenny Shire
Associate Director, Professional Programs
Daiichi Sankyo

Streamline Effective Strategies to Manage
Speaker Program Operations

8:45

Discuss Updates on Virtual Speaker Programs — One Year Later

Nicole Aikins
Associate Director, Cardiovascular Marketing
Boehringer Ingelheim

9:30

Forward Thinking — Assess the Value of Speakers Programs and
Different Methods to Drive Innovation

Peter Collins
Senior Vice President, Global Strategic Account Management
AHM

10:15

Strategies to Reignite Speaker Programs

Caroline Leruth
Director, US HCP Events North America
GlaxoSmithKline

10:45

Networking and Refreshment Break

11:15

Evaluate Best Practices for Accurately Documenting Attendees —
Leveraging your CRM/SFA Tool

Kimberly Berger
Senior Vice President
HealthSTAR Strategic Engagements

12:00

Networking Luncheon

1:15

Discuss the Evolving Role of the MSL in Speaker Programs

Davida White, MD
Global Medical Affairs, Director, MSL Training and Development
Alcon

Bismay Mishra
Manager, OLP Operations, Marketing Operations
Gilead Sciences, Inc.

2:00

Share Best Practices to Achieve Concrete Methods for Operational Excellence

Michelle Miller
Promotional Programs Manager
Otsuka America Pharmaceutical, Inc

2:45

Networking and Refreshment Break

3:15

Strengthen the Accuracy of Data Analytics within Open Payments Reporting

Jenny Shire
Associate Director, Professional Programs
Daiichi Sankyo

4:00

PERSONALIZED SESSIONS —
CHOOSE 1 OF 2 CONCURRENT ROUNDTABLES

A Fundamentals in Speaker Program Operations

FACILITATORS:

Sandra Breton
Associate Director,
Speaker Programs
Regeneron Healthcare Solutions

Danielle Varetoni
Manager,
Professional Programs
Daiichi Sankyo

 

B “Ask The Experts” — Speaker Program Management

FACILITATORS:

Harry Hatzipavlides
Speaker Program Solutions Leader
AstraZeneca

Shannon Gunther
Deputy Director,
Operational Excellence
Bayer

Lisa Snyder
Senior Director,
HCP Engagement and Monitoring
Regeneron Healthcare Solutions

5:00

Close of Day One

Networking, Wine and
Cheese Reception
immediately following the final session on day one

DAY TWO Thursday, February 8, 2018

8:00

Continental Breakfast

8:30

Chairperson’s Review of Day One

Jenny Shire
Associate Director, Professional Programs
Daiichi Sankyo

Evaluate Practical Keys for
Speaker Program Compliance

8:45

Hear Firsthand Insights and Updates from the HCP Perspective

Leslie Citrome, MD, MPH
Clinical Professor, Psychiatry and Behavioral Sciences
New York Medical College

Herman Weiss, MD, MBA
Vice President, Clinical Development and Medical Affairs
Juniper Pharmaceuticals, Inc.

9:30

Discuss How to Rise Above the Noise in HCP Engagement

Ashley Williams
Senior Director, Commercial Operations
BCD Meetings & Events

Laura Konwinski, JD
Director of Compliance, Global Life Sciences
BCD Meetings & Events

10:15

Networking and Refreshment Break

10:45

Examine the Shift from Product Specific to Disease State and
Healthcare Quality for Speaker Programs Content

Henry McMillan
Pharmaceutical Marketing Executive

11:30

CASE STUDY Leverage Innovation to Remain Top of Mind

Sandra Graham-Mason
Associate Director, Halaven Marketing
Eisai

Ken Stempler
Chief Revenue and Sales Officer
Moasis

12:15

Networking Luncheon

1:15

Examine Your Tiering Strategy to Determine FMV for Speaker and
Consultant Payments in the U.S.

Valerie K. Burkholder
Consultant, Global Transparency
Eli Lilly and Company

2:00

Assess Effective Processes for Managing Speaker Contracts

Shannon Gunther
Deputy Director, Operational Excellence
Bayer

2:45

Address the State Landscape and Recent Legislation Updates

Sheea Sybblis, JD, MBA
Senior Counsel, US Human Pharma Business Law, Market Access
Boehringer Ingelheim

3:30

Close of Conference

Agenda

Want more agenda details? Download the brochure.
Want more agenda details? Download the brochure.

DAY ONE Wednesday, February 7, 2018

7:30

Conference Registration and Continental Breakfast

8:30

Chairperson’s Opening Remarks

Jenny Shire
Associate Director, Professional Programs
Daiichi Sankyo

Streamline Effective Strategies to Manage
Speaker Program Operations

8:45

Discuss Updates on Virtual Speaker Programs — One Year Later

Nicole Aikins
Associate Director, Cardiovascular Marketing
Boehringer Ingelheim

9:30

Forward Thinking — Assess the Value of Speakers Programs and
Different Methods to Drive Innovation

Peter Collins
Senior Vice President, Global Strategic Account Management
AHM

10:15

Strategies to Reignite Speaker Programs

Caroline Leruth
Director, US HCP Events North America
GlaxoSmithKline

10:45

Networking and Refreshment Break

11:15

Evaluate Best Practices for Accurately Documenting Attendees —
Leveraging your CRM/SFA Tool

Kimberly Berger
Senior Vice President
HealthSTAR Strategic Engagements

12:00

Networking Luncheon

1:15

Discuss the Evolving Role of the MSL in Speaker Programs

Davida White, MD
Global Medical Affairs, Director, MSL Training and Development
Alcon

Bismay Mishra
Manager, OLP Operations, Marketing Operations
Gilead Sciences, Inc.

2:00

Share Best Practices to Achieve Concrete Methods for Operational Excellence

Michelle Miller
Promotional Programs Manager
Otsuka America Pharmaceutical, Inc

2:45

Networking and Refreshment Break

3:15

Strengthen the Accuracy of Data Analytics within Open Payments Reporting

Jenny Shire
Associate Director, Professional Programs
Daiichi Sankyo

4:00

PERSONALIZED SESSIONS —
CHOOSE 1 OF 2 CONCURRENT ROUNDTABLES

A Fundamentals in Speaker Program Operations

FACILITATORS:

Sandra Breton
Associate Director,
Speaker Programs
Regeneron Healthcare Solutions

Danielle Varetoni
Manager,
Professional Programs
Daiichi Sankyo

 

B “Ask The Experts” — Speaker Program Management

FACILITATORS:

Harry Hatzipavlides
Speaker Program Solutions Leader
AstraZeneca

Shannon Gunther
Deputy Director,
Operational Excellence
Bayer

Lisa Snyder
Senior Director,
HCP Engagement and Monitoring
Regeneron Healthcare Solutions

5:00

Close of Day One

Networking, Wine and
Cheese Reception
immediately following the final session on day one

DAY TWO Thursday, February 8, 2018

8:00

Continental Breakfast

8:30

Chairperson’s Review of Day One

Jenny Shire
Associate Director, Professional Programs
Daiichi Sankyo

Evaluate Practical Keys for
Speaker Program Compliance

8:45

Hear Firsthand Insights and Updates from the HCP Perspective

Leslie Citrome, MD, MPH
Clinical Professor, Psychiatry and Behavioral Sciences
New York Medical College

Herman Weiss, MD, MBA
Vice President, Clinical Development and Medical Affairs
Juniper Pharmaceuticals, Inc.

9:30

Discuss How to Rise Above the Noise in HCP Engagement

Ashley Williams
Senior Director, Commercial Operations
BCD Meetings & Events

Laura Konwinski, JD
Director of Compliance, Global Life Sciences
BCD Meetings & Events

10:15

Networking and Refreshment Break

10:45

Examine the Shift from Product Specific to Disease State and
Healthcare Quality for Speaker Programs Content

Henry McMillan
Pharmaceutical Marketing Executive

11:30

CASE STUDY Leverage Innovation to Remain Top of Mind

Sandra Graham-Mason
Associate Director, Halaven Marketing
Eisai

Ken Stempler
Chief Revenue and Sales Officer
Moasis

12:15

Networking Luncheon

1:15

Examine Your Tiering Strategy to Determine FMV for Speaker and
Consultant Payments in the U.S.

Valerie K. Burkholder
Consultant, Global Transparency
Eli Lilly and Company

2:00

Assess Effective Processes for Managing Speaker Contracts

Shannon Gunther
Deputy Director, Operational Excellence
Bayer

2:45

Address the State Landscape and Recent Legislation Updates

Sheea Sybblis, JD, MBA
Senior Counsel, US Human Pharma Business Law, Market Access
Boehringer Ingelheim

3:30

Close of Conference