Solutions for Successful Product Planning, Market Access and Reimbursement in a Highly Competitive Market
- Philadelphia, Pennsylvania
Maximize the success of new oncology products through strategic commercial planning.
The oncology market represents a huge piece of the pharmaceutical industry and continues to grow at rapid pace. Worldwide sales of cancer drugs are forecasted to increase at a compound annual growth rate reaching $75-80 billion in 2012. This conference brings together industry thought leaders sharing best practices to maximize market access and meet commercial goals.
Join us in January to learn perspectives from industry peers regarding topics such as:
- Case study on the recent approval of Zelboraf
- The impact of new health systems on oncology commercialization (ACOs, Patient Centered Medical Homes etc)
- Incorporating market input to ensure proper target endpoints
- The role of pharma in moving toward better quality in cancer care
- Global oncology drug access and reimbursement in a volatile market
For more information about this event or to submit an abstract, please contact Anthony Gulino at anthony.gulino@cbinet.com or 339.298.2251.
About Our Silver Sponsor: Campbell Alliance
Campbell Alliance is the Consulting business segment of inVentiv Health, a leading global provider of best-in-class clinical, commercial and consulting services to companies seeking to accelerate performance. Campbell Alliance is the leading management consulting firm specializing in the pharmaceutical and biotechnology industry. The firm’s clients include all of the world’s top-20 pharmaceutical companies, as well as numerous emerging and midsize firms. Campbell Alliance is organized into practice areas, each specializing in a critical industry function: Brand Management, Business Development, Clinical Development, Pricing and Market Access, Medical Affairs and Sales. From its locations in Raleigh, NC, Parsippany, NJ, Los Angeles, San Francisco, Chicago, Boston, Philadelphia, New York City, Atlanta and Zug, Switzerland, the firm serves clients throughout North America, Europe, and Japan. For more information on Campbell Alliance, please visit www.campbellalliance.com.
Educational Sponsors:
Therigy
Therigy is the healthcare industry’s leading source of specialty pharmaceutical consulting, web products, and data analytics. Therigy, which has far-reaching knowledge in implementing specialty pharmacy solutions in the market, is now in the process of building a network of high performing pharmacies that use TherigySTM.com™ as the industry standard for improving therapy and enhancing lives. Therigy's seasoned experts provide hands on engagement and consulting services to assist organizations in operational evaluation, optimization, planning, and deployment of programs and processes for clinical and economic success.
TherigySTM.com™ is a HIPAA compliant specialty therapy management Web application that integrates with pharmacy systems to enable pharmacies to consistently support patients and collect, manage and report data to all stakeholders.
McKesson
McKesson Specialty Health, a division of McKesson Corporation
www.mckesson.com, empowers the community patient care
delivery system to advance the science, technology and quality of care.
Through innovative clinical, research, business and operational solutions,
facilitated by integrated technology systems, we improve the financial health of our customers and help them provide quality care for patients.
For more information, visit www.mckessonspecialtyhealth.com
Outstanding Support Provided by: Quintiles





















