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Build Actionable Analytics from Master Data to Advance Customer Intelligence

November 28-29, 2017
  • Philadelphia, PA

Commercial Data Insights 2017 is the leading event dedicated to improving the integration, validation and governance of master data. This conference lays out the industry’s most cutting-edge strategies to build an accurate and current single point of truth for better business decision-making. Don’t miss your opportunity to benchmark with the industry leaders at the forefront of innovating and improving global and U.S. customer data management for the life sciences industry.

Take Advantage of Diverse Networking Opportunities and Cutting-Edge Content Featuring:

  • Collaborating cross-functionally with colleagues to build impactful
    data collection and integration strategies
  • Moving from segmented views of groups of customers to a holistic
    analysis of one customer master
  • Building strategies to work with non-traditional data vendors,
    including specialty pharmacies, on data collection
  • Uniting and integrate sales and marketing data to gain a full view of
    the HCP engagement and behaviors
  • Implementing best-in-class strategies for MDM data integration
    and validation
  • Understanding what solutions and strategies have already been
    implemented across the industry in key account management
  • Improving commercial wide data management functions, including
    global data management, through cloud warehouse utilization

Previous Attendee Acclaim:

This was a well-organized, energetic and thought-provoking event.
I was able to network and learn and share experiences.

Senior Manager, Pfizer

Another good conference, seems like the evolution of processes
is incorporated in presentations.

Senior Manager, Transparency, Pfizer

CBI Always provides insightful speakers who are their worldly experience on important healthcare topics.

Senior Manager, Transparency, Pfizer