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iPharma 2015

Inspiring Innovation, Intelligence and Insight in a Marketer's World

iPharma 2015 — the industry’s leading marketing innovation summit — is the most compelling life sciences meeting, uniting key stakeholders in the world of digital marketing, strategy, branding, innovation, sales, and IT to share the latest trends and real-world approaches to developing effective and innovative multi-channel campaigns.

With attendees and speakers representing leading life science organizations, agencies, industry solution providers and unparalleled speakers, iPharma 2015 is THE industry event to come together, share insights, and explore effective tools and strategies to:

  • Revolutionize the way the industry engages with consumers and HCPs
  • Utilize new marketing channels and integrate them successfully with their multi-channel strategy
  • Establish new strategies that enhance results
  • Identify the role of internal stakeholders in the promotional process
  • Exchange ideas with industry thought leaders and your peers on social, digital innovation, multi-channel strategies and more!

Featured Speakers

Chairperson:
Lita Sands
Former Global Head,
Digital Transformation
Novartis

Jeremy Bloom
World-Champion Skier Turned Unconventional Entrepreneur;
Co-Founder of Integrate

Rand Fishkin
CEO, Moz;
Co-Founder, Inbound.org;
Author, “Art of SEO”

Todd Schmeling
Product Management – Digital Health
Walgreens

Jim DeLash
Director Promotion Optimization, ICE-Integrated Customer Experience, United States
GlaxoSmithKline

Bill Evans
Executive Vice President,
Chief Digital Officer —
Team Chemistry
WPP

Paras Parekh
Brand Manager,
Digital Marketing
Lundbeck

Brad Carlson
Deputy Director, Global Digital Marketing Oncology
Bayer Healthcare

Julie Collins
Director,
Global Digital Marketing
Alcon Labs

Marc Weiss
Director, Multi-Channel Marketing, Digital Hub Lead
Bristol-Myers Squibb

Barbara Salami
Global Head, Digital Analytics, Media and Campaign Management, Global Commercial Services
Shire

Sheldon Gilbert
Founder and CEO
Proclivity Media

View the entire speaking faculty